Extending the borders of what’s possible through innovation.
We are a team of innovators building products to help foster financial inclusion in the African continent.
What We Believe In
Our Core Values are wrapped into the word FOCUS
We are one step ahead in the tech ecosystem. We are indeed the future.
We reflect a positive mindset in all we do. No bad vibes here.
We are committed to being dependable, result-oriented and satisfactory.
We are different and don't always follow the crowd. We work in unique and uncommon ways.
Everything we do is for the benefit of our customers. We derive joy in providing value to them.
Journey of consistently pushing diversified and impactful products
HOW WE STARTED
We piloted as the first digital lender in Africa’s largest market.
In 2017, we became the first lending company in Africa admitted into Y combinator, and launched the B2C loans under Aella Credit.
Acquired over 350,000 users within the first year of running B2C loans.
Launched the Aella App on iOS and acquired 500,000 users.
We launched two products, Aella Care and Aella Wallet, and exceeded 1 million users on the Aella app.
Integrated into the credal network to use the power of OpenFi to revolutionize credit scoring in emerging markets via the blockchain.
Launched debt-as-a-service for micro businesses in Africa and integrated with over 128,000 agents.
Improved Aella Care by integrating into three of the top five insurers in West Africa and launching the first retail insurance marketplace.
We will continue to expand our infrastructure into the largest emerging markets in the coming years.
May 27, 2022
Money should not be a barrier to giving your children the life they deserve. It is important to educate them […]
MARCH 28, 2022
As a lending institution, we offer loans to individuals and businesses with the aim of granting credit access to the […]